For Acer, it is all about Smartphones




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After getting their hands on the 11.6-inch Aspire One and Acer’s new Timeline T4810, members of Laptop Mag and Gianfranco Lanci, Acers President and CEO for chat about the future.


Covering topics of laptops and the competition, one part went over the goals of the company across the mobile world. Lanci said that the ultimate goal of 2009 / 2010 is to be “number one in mobile. Probably by becoming number one in mobile we will also replace Dell as number two because mobile will continue to grow. Maybe it’s going to take another two years. But we want to be there. And we are working in order to be there.”

The goal would form part of the technology, processes and products already on offer through the organisation. Lanci said that “one element of [being] number one in mobility. Today, mobility means a smart phone and netbook and notebook. So, we also need to develop a smart phone.” With the current trends of phones Acer would attempt to bring a PC experience within that of a smartphone. The other important factors include the UI, battery and realizing any limitations. Overall, any initiative would be brought to the customer as a cost effective option. All this part of ongoing aim of having a “smart phone represent at least ten percent of our revenue next year.”

[via Laptop Mag]

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