Senior VP and Chief Marketing Officer, Nigel Dessa of the AMD has called for battery life standards. Most statistics list “best case scenarios” when detailing real time battery life; the industry needs to be honest.

As detailed in a recent blog post by Dessa, the way time is referenced (let alone measured) is not what you expect. It is not right when the manufacture says you will get 3.5 hours, the device says you have 3 hours remaining although in the real world you only get 1.5. This is an issue you see on your laptop, mobile phones or anything that lives on a battery. References such as these are frustrating as the way this is measured often stems from idle time.

Battery life is what I like to refer to as ‘Microsoft minutes’ which are more like ‘dog years’. For example, copying a file says it will take 3 minutes. Although after boiling the kettle, making a sandwich and talking to the pet dog there is still 20 seconds remaining. These seconds then taking 2 real-life minutes. Not in any way is this appropriate when compared against the ‘estimate’. As for phone batteries, my phone states it has an hour left, although I know if I don’t put it on the charger in the next 15 minutes I’m doomed. The benchmarks used for battery life is something that would be great to see standardized. It is just plain annoying when the battery goes fla….

[via TechSpot]